Licensing
A Marketing Tool that supports the combination of a product and a known brand. Creating value for both.
CATEGORIES
Areas of expertise
MUSIC
Music brands gain more space each day in the Brazilian market. We are proud to represent the artists who best define this category in their specialties.
FASHION & LIFESTYLE
They dress us and help us define our personality and attitude every day. Our fashion & lifestyle brands are a success in Brazil and worldwide.
ENTERTAINMENT
Culture, fun and adventure! For all ages and styles.
Brands
They rule here
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Galeria do Rock
Entertainment -
Baki Hanma
Entertainment -
Evangelion
Entertainment -
Blumenau’s Oktoberfest
Entertainment -
TV Bandeirantes
Entertainment -
COLIBRI
Fashion & Lifestyle -
MONET BY THE WATER
Entertainment -
CHORÃO
Music -
CHARLIE BROWN JR.
Music -
MAMONAS ASSASSINAS
Music -
SAMUEL CIRNANSCK
Fashion & Lifestyle -
MR. KITSCH
Fashion & Lifestyle -
ROUTE 66
Fashion & Lifestyle -
VON DUTCH
Fashion & Lifestyle -
TATTOO WEEK
Entertainment
About Ispartner
Licensing and Business with a 360º vision
A licensing agent whose good ideas transforms brands into big business. This is the purpose of ISPARTNER, to encourage brands to grow and companies to make progress. We develop 360 degree projects guided by brand identity and personalized business strategy. Increasing visibility and creating new revenue streams is the goal.
Strategy
Identity
Sales Channels
Brand
News
Style and Attitude: Cancha FC X Charlie Brown Jr.!
A new partnership between Cancha FC and the legendary band Charlie Brown Jr.! Cancha FC is a brand that blends a passion for sports with style and authenticity, creating pieces that go far beyond the playing field. It’s only natural to partner with Charlie Brown Jr., a band that left its mark on generations[…]
Ispartner and Marubeni Partnership
We are pleased to announce a strategic partnership with the Japanese giant Marubeni Corporation, a company with over 160 years of history and a diversified global portfolio. Together, these companies are joining forces to create innovative solutions in the licensing market, combining Ispartner’s expertise in 360° projects with Marubeni’s rich and fascinating anime portfolio.[…]
Mamonas Assassinas X Chilli Beans
Official licensing of the Mamonas Assassinas brand in partnership with Chilli Beans, bringing an exclusive collection that celebrates the irreverent and unforgettable legacy of the band. This collaboration resulted in a line of sunglasses and optical frames that capture all the energy, humor, and boldness that made Mamonas Assassinas one of the greatest icons[…]
Umbro, Santos FC, and Charlie Brown Jr.: A Legendary Collab Relaunched
Umbro, in partnership with Santos Futebol Clube (SFC) and the iconic band Charlie Brown Jr., has recently reintroduced a special collection celebrating the connection between the club and the beloved Santista band. This limited-edition jersey, launched on May 13, 2024, is a numbered series with only 1,992 units, a nod to the band’s founding[…]
Ispartner in the Finals of the 2023 Licensing International Excellence Awards: A Remarkable Achievement
We are delighted to announce that Ispartner, was a finalist in the 2023 Licensing International Excellence Awards. This prestigious award recognizes the best practices in licensing, and Ispartner was highlighted for the collaboration between Santos FC, Umbro, and Charlie Brown Jr. in the Best Collaboration in Fashion / Accessory / Footwear Categories. This recognition[…]
Ispartner´s CEO Luciana Vitorino on EP Grupo´s BATE-PAPO
Ispartner is proud to share with you the interview of our CEO Luciana Vitorino on the BATE PAPO podcast by EP Grupo, one of the main content platforms about the licensing market in Brazil. In the chat, Luciana told a little about her professional career, Ispartner’s portfolio that includes brands such as ROTA 66,[…]
Collab Santos and Charlie Brown Jr finalist at Licensing 2023
It is with great pride that we announce that the collab Santos Futebol Clube x Charlie Brown Jr is a finalist for the main award in the licensing industry in the world, the Licensing Internacional Awards 2023!Peixe participates in the BEST COLLABORATION with the collab Santos x Umbro x Charlie Brown Jr, a collection[…]
Licensing Day
Our CEO, Luciana Vitorino, was a speaker at the Licencing day, an event promoted by EP Grupo that brings together professionals and specialists in trademark and intellectual property licensing. The lecture was about “Art in the licensing market”, where she spoke about how to value and monetize works of art through licenses. She also[…]
Charlie Brown Jr and Approve
In celebration of Chorao’s 53rd birthday, Approve and Charlie Brown Jr have teamed up to create an exclusive line of clothing and accessories inspired by the musical and cultural legacy of the group from Santos. The collection features items with prints that refer to the lyrics, albums and symbols of the band of one[…]
Viking Brands Wins Route 66 Award
Only one award is granted within ROUTE 66 of all brand licenses worldwide and this year we are very happy to have one of our projects consecrated by this award. VikingBrand was the winning company, developing incredible products for the male market – “men care”.Hair care products, beard care and perfumes take us to[…]
KRVA and Jocker socks
KVRA is a brand of clothing and accessories for various sports and styles, that seeks to offer comfort, quality and design to its customers. The brand stands out for its colorful, fun and original pieces, that express the personality of those who wear them. The sock brand Joker also follows this proposal, creating fun and[…]
Collab KVRA and ACE – C&A
ACE, C&A Brasil’s sports brand, joins forces with KVRA, a reference in cross training clothing and accessories in the Brazilian market, to launch an exclusive collection. The partnership reflects the desire for innovation and attention to the main trends and needs of the brands’ consumers.The ACE + KVRA product mix arrives with exclusive designs,[…]
The Viking Brand innovates with the ROTA 66 line
Unprecedented partnership in Brazil brings line with more than 25 male products The Viking brand has developed an incredible line of products for men in partnership with ROTA 66! There are more than 25 products for beard, hair and mustache as well as an exclusive line of perfumes specially developed for ROTA 66. […]
Petit Cherie and Snoopy
Ispartner is pleased to announce a partnership between Snoopy, the iconic character from the Peanuts comic strip, and Petit Cherrie, a renowned Brazilian brand of children’s fashion. The collaboration resulted in an exclusive collection of dresses, shirts, tops, pants, skirts and swimsuits inspired by the playful and fun universe of Snoopy and his friends. The[…]
Mamonas Assassinas in the Movie Cars Park
Who never had the dream of entering the iconic VW car, the Yellow Brasilia. The successful astronomical group in Brazil and in the world, for about a year and a half, was against all the rules of being politically correct and of good neighborliness. Transcending time through music, the five boys from Guarulhos knew[…]
Turma da Mônica + Mon Sucré
Ispartner develops a successful partnership. Mon Sucré innovates in its winter 2021 collection with a beautiful line from Turma da Mônica, they are incredible prints and a lot of comfort for the collab with Turma da Mônica. For more information on partnership projects for collabs, please contact comercial@ispartner.com.br.
Mamonas Assassinas toy with Brinquedos Estrela
A hit in the 90s, Mamonas Assassinas’ “Pum Pum” (Fart Fart) is back! Raise the snot a little and when you return it to the pot, squeeze it and “fart”. Press again and “fart” … It’s 150g of pure fun for the whole family! Recommended for people over 3 years old. Want to know more[…]
New Health Collection Line by Mr. Kitsch
Mr Kitsch, which already served professionals with the pole line, expands its presence by launching a complete line of specialized clothing for health professionals.Several models were developed, bringing style, comfort and elegance to the daily life and the different demands of this audience.
New “Kitsch Kids” collection
Due to the success of Mr Kitsch’s father and son line, the brand launches an exclusive children’s line. A collection developed with care for children to enjoy the best of childhood with comfort and personality
Tattoo Week Virtual Run
Tattoo Week Virtual Run in partnership with @99_run 🏆 There are more than 10 distance options to choose from! Best of all, you can run wherever you want! Just register on the site, run, record your time and distance and then wait for your medal at home! So, will you face it? Access: 99run.com/tattooweek
Upcoming: KVRA Run
KVRA Run is here! There are more than 10 distance options to choose from! Best of all, you can run wherever you want! Just register on the site, run, record your time and distance and then wait for your medal at home! So, will you face this challenge?
Samuel Cirnansck signs nail enamel line for DOTE
Samuel Cirnansck, known for the preciousness of his collections, signs an exclusive line of enamels for Dote. The stylist who specializes in interpreting female desires and translating them into his creations, has developed a versatile color palette, which suits the party universe and the personality of each woman. Samuel also created exclusive kits to celebrate[…]
Hamburguer Day
Today is Burger Day and to celebrate the date, BlackRock Burguer & Beer created a special snack for the Mamonas Assassinas Band! Their meats are handcrafted 100% of the Angus breed, produced daily with an exclusive blend, which gives burgers a unique and differentiated taste! The coolest thing is that a percentage of the amount[…]
Mamonas Assassinas Crá-Crá Soap
The Crá-Crá Soap, the newest official product from Mamonas Assassinas brand Don Alcides launches men’s intimate wash inspired on the “Sabão Crá-Crá” song. Another incredible novelty for nostalgic fans of the group Mamonas Assassinas. Don Alcides launched the Soap Crá-Crá, an men’s intimate wash that according to the manufacturer fulfills all functions described in the[…]
Reserva and Mamonas Assassinas Colaboration
Mamonas Assassinas new line of shirts, t-shirts and caps by Reserva The Mamonas Assassinas shirts will cost BRL 129 and the caps will be sold for BRL 99 Good news for the nostalgic fans of the Mamonas Assassinas group: the Brazilian brand Reservalaunches a line of t-shirts and caps inspired by the musicians who were[…]
Samuel Cirnansck by Porcelana Schmidt
Samuel Cirnansck signs three lines for Porcelan Schmidt Samuel Cirnansck and Porcelana Schmidt presented the new lines at the 38th ABUP HOME & GIFT Great news for fashion lovers and luxury tableware aficionados because the glamor of the Brazilian and international catwalks are now also at the Brazilian tables through the traditional Porcelana Schmidt .[…]
Tattoo Week for Licensing
Brand Licensing Program Ispartner Launches Tattoo Week Licensing Program Ispartner opens the licensing program for Tattoo Week, the largest tattoo event in the world. The launch took place on August 28 and 29 at the Grand Hyatt hotel in São Paulo. The brand has signed the Ispartner’s booth at Expo Licensing Latam fair. The result[…]
Hello Kitty and Samuel Cirnansck on SPFW N45
The Fashion Designer Samuel Cirnansck surprised the Sao Paulo Fashion Week’s fashion show with an amazing collection based on the fashion icon “Hello Kitty”. The shapes go through the 40’s until today, from the T-shirt to the party dress richly embroidered all the pieces have the language of his atelier with the presence of silk[…]
Mr. Kitsch’s licensed slippers
Mr. Kitsch launches its line of slippers for all ages and genders. There are several models and colors available in Mr. Kitsch’s stores and in the best footwear stores. The project was developed by Mr. Kitsch’s licensing agency Ispartner: comercial@ispartner.com.br.
Launch of Von Dutch Backpacks at Francal Trade Show
Von Dutch launches in Francal trade Show its line of backpacks. The art and the attitude. The concept is inspired by Kustom Kulture, rock ‘n’ roll and the youthful attitude of the 1950s. The project was developed by their agent – Ispartner. To know more please contact us by email: comercial@ispartner.com.br
Von Dutch’s IPA Beer
Von Dutch, branded with the essence of customization, has launched a Session Ipa beer with “exclusive blend”. If you’re driving do not drink, if you’re drinking listen to rock music. The project was developed by the Ispartner Agency. Information write to: comercial@ispartner.com.br.
Chilli Beans launches line with DJ Alok
Chilli Beans receives in all points of sale from Brazil, from February 20, its new collection with DJ Alok – considered the greatest Brazilian DJ, with great influence in the world scene of electronic music. The products will be available for a month and bring in their stems the inspiration in the genre Steampunk –[…]
Alok sunglasses for Valentine’s Day
Valentine’s Day is coming and Chilli Beans, after the sales success of the collection in partnership with Alok, relaunches the models that sold out in a month. The DJ also stars the campaign with his glasses on incredible photos. In addition to the options that were released in February, the brand announces the arrival of[…]
Samuel Cirnansck signs bedding collection
From the haute couture catwalks to your home! The designer Samuel Cirnansck presents his first collection of bed linen, signed in partnership with Zelo. Check out the pre-launch of the Zelo Select line by Samuel Cirnansck at Zelo’s online store. The Ispartner Agency is an exclusive partner of the stylist. Get in touch and know[…]
Mr. Kitsch launches footwear line line at Zero° fair
Mr. Kitsch launches line of footwear at Zero° footwear fair. The men’s clothing brand that completes 30 years this year, launches at Zero° its new line of licensed footwear. The summer 2017 collection will feature more than 100 models, including casual sneakers and sneakers, with social shoes and boots that will be presented to countless[…]
Von Dutch launches line of Home Decor
Von Dutch, the brand that has in its DNA the art of customization, launches its line of Home Decor. It is a line of exclusive products, with limited production and craftsmanship. They are decorative plates, collectible helmets and cans of recycled oils customized, with with several prints and drawings of differentiated Pinstripes. The project[…]
Von Dutch launches Eyewear line
Von Dutch, the brand that live the art and attitude of customization, launches in the Brazilian market its line of glasses. The models range from prescription to solar, with more than 200 options to suit all consumers. The launch at the Ajorsul fair in Gramado happens until 24-09. The project was carried out by the[…]